Awards
Yellow Pencil, D&AD New Blood Awards
Award of Excellence, Communication Arts
Book Scholar (Awarded by Congressman Brian Fitzpatrick)
Gold Key, Scholastic Art and Writing Awards


Press

News @ The U, “Student Projects Earn National Spotlight”
UM School of Communication, “Orange Umbrella Finds Its True Colors with New Logo and Rebranding”


Experience
FIFA World Cup | Student Creative Director | 2026
Orange Umbrella | VP of Creative | 2025-2026
GLOW | Design Intern | 2025



Education
University of Miami | B.S.C. Creative Advertising | 2022-2026


Email
wslylcs@gmail.com




WORK
  
PLAY
 
  


Hoop Dreams


A street basketball pickup game with obstacles.




Objective

Create an intervention implementing art into a built environment.


Concept

A street basketball pickup game with obstacles representing the struggles faced by Black Americans.

Solution

Placing this pickup game in Dyckman Park for a tournament with local basketball players called Hoop Dreams.




Inspiration  


The performance art is inspired by NYC Street Pickup Games and Thrasher Skate Jams. Fostering community engagement, bonding and unique experiences for all cultures.

1. Inflatable Panther
  • PVC material
  • Internal air fan/blower
  • Anchoring weights / ties
2. Wooden Gavel
  • Lightweight wood structure
  • Faux wood stain
3. Life Size Casket
  • Wood exterior shell
  • Velvet interior lining
  • Metal handles and decorative hardware
4. Police Car
  • Full-size vehicle
  • Roof light bar
5. Picket Fence
  • Painted wood
  • Base supports or weighted stands
6. Pyrex Measuring Glass
  • Clear acrylic molded form, polished transparent finish
  • Red printed measurement markings

Materials
The 6 obstacles are spread out across a designed hardwood court.




Court Rendering


 

OOH in office — promoting app downloads.





Credits 

Wes Lucas (Co-Student Creative Director)

HURRICANE HOUSE
Senior Capstone Course






©2026 RIGHTS RESERVED